Banks' Best Customer May Be the Stranger Who Just Walked Out

Price WaterhouseNEW YORK, July 13, 2011 /PRNewswire/ -- Industry analysts have estimated U.S. bank revenue to grow by five percent annually, but, according to surveys conducted by PwC US, major regulatory changes and shifts in consumer spending, saving and borrowing behavior are likely to depress revenue growth, increase operating costs, and squeeze profit margins in the retail banking sector, which accounts for one-half of U.S. bank industry revenues.

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