Tami Kamin Meyer

Tami Kamin Meyer

If It Can Happen to Target, It Can Happen to You

If computer hackers can infiltrate the data banks of big-name retailers Target and Neiman-Marcus, to name a few, they can certainly interfere with your small business’s digital files. While the task to protect your company’s precious data can be overwhelming, taking proactive steps will give you peace of mind and hopefully, impenetrable protection from cyber thieves.  Read more...

Job Turnover Can Be Worrisome for Employers

The good news: the “quit rate,” or the percentage of American workers voluntarily leaving their jobs, has risen to its highest level in four years, according to a 2013 article published in the Denver Post.  According to Sophia Koropeckyj, an economist with Moody’s Economy.com quoted in the article, this rise shows that workers are more confident about finding new jobs. Read more...

Why Small Businesses Should Conduct Market Research

The biggest thing to be learned from market research is “what information buyers need so [a company] can tailor products at their target market,” says Max Traylor, director of Client Services for Innovative Marketing Resources, located in Waltham, Mass. He also urges small business owners to “have goals for market research in mind before embarking on it.” Read more...

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