Get Social With Your CRM: CRM Programs with A Social Focus

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Sometimes, when you are considering or choosing a CRM for your small business, you might need or want one with a more social focus. Social CRM takes regular CRM a step further, and helps small business owners utilize social media techniques and tools to better connect with their customers. Whereas regular CRM is basically a tool for small businesses to organize all of their customer data, social CRM shifts the focus to the customer.

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