As a small business, you face the same cyber threats as large enterprises. However, unlike the larger companies, you likely don’t have the same IT budgets to leverage sophisticated security solutions. Regardless of the size of your business, implementing cybersecurity best practices is crucial to safeguard sensitive customer data, financial information, intellectual property, and your reputation. Follow these practical tips…
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Discover how operational agility is crucial for businesses to thrive in uncertain times, with insights from industry leaders like Amazon and Deloitte.
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If you own a business, you should get fleet vehicles. These fleet vehicles are the…
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Inventory management can be a constant source of stress for the small business owner. However,…
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Discover how hybrid work models are reshaping HR and benefits, balancing flexibility with productivity. Learn from successful implementations in leading firms.
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You probably know that starting a business requires an innovative idea, a solid business plan, and a funding source to launch. But, do you also have the Registered Agent ready to go? Do you need a Registered Agent?
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When it comes to analyzing the beliefs and purchasing habits of different consumer groups, marketers tend to overlook dads. Many assume that men who are dads have similar habits to those who aren’t dads, or they use outdated stereotypes of fathers when crafting their messaging. However, today’s fathers have well-defined beliefs about their roles, distinct purchasing behaviors, and are digitally savvy.
In honor of Father’s Day, MDG Advertising has created a new infographic that shows which behaviors and statistics brands should consider when developing products and services geared toward dads. Our new infographic, 5 Things Every Brand Needs to Know About Marketing to Dads, visually explains:
Why today’s dads don’t like how they’re portrayed
The importance of digital and mobile to younger dads
Why dads don’t think they devote enough time to fatherhood
Purchasing habits of modern dads
If you own a business, you should get fleet vehicles.…
ADP®, a leading provider of human resource outsourcing, payroll services,…
NETGEAR®, Inc. has shipped the NETGEARProSAFE(TM) Single-Band Wireless-N Access Point…
Today we are going to focus on a few of…
![5 Things Every Brand Need to Know About Marketing to Dads [Infographic]](https://www.mdgadvertising.com/wp-content/uploads/2018/06/marketing-to-dads-infographic_1000-475x4344.png)