- Marketing of holiday hours is crucial
As the holiday season draws closer, it will be crucial for both the employees and customers of your organization to know about the holiday hours. As such, you need to communicate this to everyone promptly and in advance. This will allow you to avoid confusion and problems that can lead to loss of sales and revenue. Inform your employees about the workload available during holidays. This is critical if the business has remote employees. Employees need to plan their time to relax and have family time for the holidays. If they are not informed about their schedule and what work will look like, the company may experience some challenges.
An example is giving an employee an assignment during Christmas and expecting them to deliver it before New Year’s Eve. This may affect the calendar of a remote worker who had planned to spend time with family. To get maximum results, ensure you post all holiday hours on the company’s social media platforms, Google business listings and other platforms to let everyone know what is expected of them and when.
- Avoid last-minute expenses
Year-end comes with its challenges in regard to expenditure as companies have to get their tax regimes in order. Sadly, this is also when most of them spend more money than they should. As a business owner, try to find some things that can be replaced and written off in taxes. This can include new office gear, marketing campaigns or cars. If the expenses are not written off, the accounting team will have to wait until the next year to write off the additional expenses. Get the last-minute business expenses done before the year ends.
- Set deadlines for specific goals early
The holiday season is not only the busiest but also the most challenging time of the year. For example, people with online businesses trying to sell their products and services tend to put their plans off until the coming year. This is always caused by an increase in earnings for Q4, and it is hard to engage buyers on the phone during the holiday season. While expecting a hectic holiday season, try getting your goals done as early as possible. If you cannot set all the goals because you are busy setting them in the first quarter of January, your employees, both executives and those at the lower levels, may be demoralized. Therefore, try as much as possible to finish all the goals during the year. Finish everything you have set out to accomplish during the year if possible. Ensure that you keep shareholders and employees happy by finishing more than you envisioned in the roadmap you developed at the start of the year.
- Send a year-end holiday letter and give employees special gifts
As the holidays draw closer, spread love and joy to your employees by sending them a thank you note for their involvement in the business. If possible, give them gifts and wish them the best holiday season. In the letter, consider listing goals and tasks finished in the year. Offer some of your aspiration for the coming year and appreciate them for their efforts.