Small businesses need to ensure that their social media is “crushing it”.

While small businesses struggle to make social media marketing work for them, big companies have it easy.

According to CNBC, small businesses are fighting to reduce the amount of swipe fees that they pay. 

Sol Dias Ice Cream, in the Dallas metro area, draws in customers with its award-winning mango sorbet and flavors with a Mexican twist like “tequila” and “queso.”

According to American Banker, payment processing companies are rushing to become “one stop shops” for small business, reports American Banker.

Small businesses have been throttled by the pandemic, supply-chain glitches, labor shortages and inflation, yet the category as a whole has shown a resilience that makes it ripe for new financial services.