"Snowcap Data's Leadbird takes the complexity out of sending email and direct mail campaigns by using highly targeted trigger-based data sourced from the Internet," said Carl J. Rohling, CEO of Snowcap Data.  By aggregating our data files on a hyper-local basis, small and medium business owners now have access to the same data as big companies to efficiently target new customers through our low cost, self-serve platform.

Snowcap Data monitors the Internet and sources real-time trigger data based on public sources that are then made available to small business owners in Leadbird.  With a free account, small business owners can view all of the potential leads on a local basis and filter by those relevant to them.   Real-time monitoring allows Snowcap Data to quickly pick up new leads or changes in addresses, phone numbers or URLs to existing businesses.

Leadbird Data Products
Leadbird will feature both licensed and internally sourced trigger data including access to over 65,000 weekly new businesses in partnership with MarketForce Corp., the industry's leading compiler of business registration data.  Other products offered include company anniversaries, new births, and new homeowners (coming soon).

Pricing & Availability:  Leadbird is free to join.  A free account provides access to all of our location-based leads. Leadbird also offers the option to send targeted direct mail postcards based on sourced leads.  For as little as $25 a month, Leadbird will automatically send out up to 35 targeted postcards based on fresh and highly relevant data sourced from the Internet.  Available today at Leadbird.com.