News (2421)
Shut Down Stalls Loans
According to the Washington Post, the Government shut down is impacting small businesses ability to get loans. The Small Business Administration halted its popular lending program in December leaving hundreds of applications pending.
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Small Business Feels Sting of Shut Down
As the U.S. Government enters the third week of the shut down, small businesses are starting to feel the affects, reports CNBC.
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Policy Changes Leads to Growth
The National Federation of Independent Businesses index is at a record high, reports Small Business Trends. The growth in small business optimism is seen as a direct reflection of policy changes made by the government.
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Year End Hiring Numbers High
Small business hiring surged in December, reports the Star Tribune. By the end of December small businesses had added 89,000 employees overall.
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Tech Firms Step into Loan Arena
Tech firms like Square and Paypal are making easier for small businesses to get loans, reports the Wall Street Journal. The firms have distinct advantage over traditional banks when it comes to data they have already accumulated on potential loan customers.
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Effectively Marketing Your Business
According to Business.com, the key to effectively marketing your business is to develop your brand identity. To do that you must determine your mission and what competitors you have.
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Making the Most Out of Your Online Presence
Small businesses can take steps to ensure that their online presence is helping them, not hindering them, reports Small Business Trends. Simple things like improving SEO and making sure your email and social media marketing are working together can make a big difference.
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Use Video Marketing to Your Advantage
According to Forbes, small businesses can use video marketing to set themselves apart from the competition. Videos are a way to show consumers your ‘unique value proposition’.
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Small Business is Confidence Down Again
The most recent small business survey conducted by CNBC and SurveyMonkey finds small businesses less confident, reports CNBC. The confidence index declined from 62 to 59 in the 4th quarter.
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Sapience Analytics Announces New Branding
Sapience Analytics, the market leader in the rapidly growing People Analytics segment, today unveiled a new logo and brand identity that exemplifies the company’s vision as it charts its course for its next phase of growth.
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