News (2428)
Use Video Marketing to Your Advantage
According to Forbes, small businesses can use video marketing to set themselves apart from the competition. Videos are a way to show consumers your ‘unique value proposition’.
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Small Business is Confidence Down Again
The most recent small business survey conducted by CNBC and SurveyMonkey finds small businesses less confident, reports CNBC. The confidence index declined from 62 to 59 in the 4th quarter.
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Sapience Analytics Announces New Branding
Sapience Analytics, the market leader in the rapidly growing People Analytics segment, today unveiled a new logo and brand identity that exemplifies the company’s vision as it charts its course for its next phase of growth.
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Small Business Confidence Down
The most recent small business survey conducted by CNBC and SurveyMonkey finds small businesses less confident, reports CNBC. The confidence index declined from 62 to 59 in the 4th quarter.
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Keeping Employees Happy
Employee well-being is a top priority for small business, reports the Washington Post. Having a “quality workforce” is important for the continued success of a business.
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Small Businesses Lack Insurance
According to Forbes, a new small business survey finds only 30 percent have general business insurance.
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Small Businesses Up Employment Game
Small businesses are offering additional incentives, such as 401k, health insurance or flexible hours in an attempt to get and retain employees, reports Marketplace.
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Cyber Shoppers Visited Small Businesses
Small businesses reaped the benefits of the 67 million people who shopped online for Cyber Monday, reports the Roanoke Times.
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Office Supply Checklist for Small Business
According to Small Business Trends, there are several “must have” office supplies for every business. Of course, paper and pens are necessities, but in this day and age so is good technology like a laptop or tablet.
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Rising Costs Hurt Small Business
Small businesses are struggling with inflation, rising minimum wages and a shrinking workforce, reports the Journal Gazette. While many have raised their prices accordingly, it often still doesn’t fully cover the increased expenses.
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