Sales & Marketing (262)
Email With Mobile Users in Mind: Make it Mobile Friendly
- Tuesday, 25 June 2013
- Sales & Marketing
- Written by SBN Editors
Did you know that nearly half of all emails are now being read on mobile devices? That is a huge number. Think about that for just a minute. That means at least half of your marketing emails are being read by users on smartphones. What does this mean for your marketing campaigns? Take a look at this really useful infographic here for a closer look at mobile email marketing and how it is impacting business today. There is also a really detailed look at mobile email marketing here if you are interested in taking a look at some really in-depth statistics.
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Online Event Marketing Tools
- Tuesday, 18 June 2013
- Sales & Marketing
- Written by SBN Editors
For business owners, planning an event can sometimes be a real pain. You have so much to do. There is the planning stage,as well as the ticket sales stage, the registering stage, the promoting stage, and more. It can be really overwhelming, especially if you don't have a lot of experience doing things like this. Not to worry, however, there are a ton of online event marketing tools out there to help you out. Most of these tools are new to the market, and they are really revolutionizing the way that the business world plans and markets events!
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No more coupon clipping: How to create mobile coupons
- Tuesday, 04 June 2013
- Sales & Marketing
- Written by SBN Editors
It's no secret that customers are busy. However, these days they are busier than ever before, and most of them just don't have time to clip coupons anymore. Think about it- clipping coupons can be a hassle. Customers have to find the coupons, clip the coupons, sort the coupons, organize the coupons, carry them with them, remember to use them, and discard them when they expire. It's just not worth the trouble for many customers.. If only there were a better way... Enter the world of mobile coupons. Never heard of them before? Wait until you hear how easy they are to use!
Get Social With Your CRM: CRM Programs with A Social Focus
- Wednesday, 24 April 2013
- Sales & Marketing
- Written by SBN Editors

Sometimes, when you are considering or choosing a CRM for your small business, you might need or want one with a more social focus. Social CRM takes regular CRM a step further, and helps small business owners utilize social media techniques and tools to better connect with their customers. Whereas regular CRM is basically a tool for small businesses to organize all of their customer data, social CRM shifts the focus to the customer.
Read more...What's Your Message? - Deliver It Effectively
- Wednesday, 10 April 2013
- Sales & Marketing
- Written by SBN Editors

When it comes to advertising, less is more. Many small business owners don't understand that and It's easy to get carried away with your advertising.
When you're paying for something, especially when you are on a tight budget, you want to make sure you get your money's worth. A lot of small business owners think that means trying to squeeze a million things into one ad campaign, and that is just not the case. The best way we have heard it described is "the more you say, the less your customers will remember". That is why it is important to develop a core message and convey it quickly to your customer in your advertising campaign.
Read more...Analytics - Measuring Your Advertising Efforts?
- Wednesday, 03 April 2013
- Sales & Marketing
- Written by SBN Editors

For small businesses, every dollar counts. If you are spending money for advertising, it is important to know just how your efforts are doing. Are you getting the results that you want? Do you need to step it up? Are you spending too much money? There is a way to know for sure.
Read more...LinkedIn Groups: Connecting With Other Businesses to Grow
- Wednesday, 27 March 2013
- Sales & Marketing
- Written by SBN Editors

LinkedIn has become a great social network for businesses and professionals, and over the years it has evolved to become one of the most successful social media networks out there. However, the "groups" feature on LinkedIn's site continues to be both underrated and underused, although joining groups through LinkedIn can be exceptionally beneficial to small businesses.
Read more...Do You Have a Social Media Marketing Plan? You Should.
- Tuesday, 19 March 2013
- Sales & Marketing
- Written by SBN Editors

In today's business world, social media is no longer an option. Plain and simple, it is a necessity. Whether your business is not currently engaging in social media, or if you just think you need to ramp up your activity, the very first thing you need is a social media marketing plan. In large companies and corporations, the social media marketing plan is usually handed down from corporate, or thought up by someone else. However, when you are a small business owner, you are gonna have to come up with your social media marketing plan on your own. Don't worry- it's easier than you think!
Read more...Five Tips To Negotiate Like A Pro
- Wednesday, 06 March 2013
- Sales & Marketing
- Written by SBN Editors

Some people are born negotiators. They know how to get what they want, when they want it. But not all of us have been blessed with the gift of negotiating. Here are five things to remember when negotiating, whether it be for the best price on a product, leasing a new business property, or hiring a new employee. Follow these tips and you will be negotiating like a pro in no time!
Read more...Best Email Marketing Software For Small Business
- Thursday, 01 November 2012
- Sales & Marketing
- Written by SBN Editors

Email marketing may be one of the most cost effective ways to connect with customers and grow leads. Therefore, it is very important to make sure that you have the right email marketing software. You want software that is going to help your company grow, and there are a few things to consider.
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