The ever-evolving landscape of small business has wrought yet another change: companies working together, rather than competing against one another, for their mutual benefit. The collaboration is called co-branding, and, according to industry experts, if handled properly, it can yield fantastic results. Read more...

Television commercials hawking the latest in body hair removal or diet pills that melt fat without exercising often try to lure buyers with that final pitch, “but wait, there’s more!” That dangler is then often followed by an offer for an extra whatever-it-is, and all the buyer pays for is an additional shipping and handling charge. Great deal, eh? As Lee Corso, an ESPN sports analyst and longtime former college football coach loves to say every College Football Saturday, “Not so fast!” Read more...

To make it in today’s world, every business needs a website. However, putting an amateurish page together just for the sake of having one up is not only a waste of money--it will reflect poorly on your business and your brand in a digital world with high expectations. According to Marketo, about 96 percent of new website visitors are not ready to buy, but your website could be the deciding factor behind a sale. It doesn’t matter what or how you try to sell, your website should be carefully crafted with an eye toward that key end goal. Read more...

Imagine owning your own business from home, selling highly coveted vacations around the globe, enjoying a lifestyle of success – all with very little start-up costs. A home-based travel agency provides the ultimate in flexibility, low overhead, and no inventory to buy. Read more...