Sales & Marketing (211)
Shopify your way to online sales
- Wednesday, 13 April 2016
- Sales & Marketing
- Written by Tami Kamin Meyer
Tarik Yousef, the owner of T.Y. Fine Furniture, a custom furniture maker in Columbus, Ohio, is a huge fan of selling his wares online as well as in his brick-and-mortar shop. His 2-year-old store, which not only creates custom built furniture and cabinets sourcing Ohio wood, also sells organic mattresses, bedding and fine leather massage chairs and loungers.
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Periscope comes to dry land to improve social media interaction
- Wednesday, 30 March 2016
- Sales & Marketing
- Written by Tami Kamin Meyer
When Twitter purchased Periscope, the live streaming video mobile app in February of 2015, it brought the ability to communicate with a live audience using a mobile device. Periscope is an app that taps into the convenience of the mobile platform while incorporating notifications, location and social sharing (on Twitter, of course), live discussions and feedback. The interaction between everyone involved in a Periscope broadcast supports its goal of establishing and strengthening relationships.
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Cash is king. Period.
- Wednesday, 24 February 2016
- Sales & Marketing
- Written by Tami Kamin Meyer
The expression “Cash is King” is one that’s been around a long time. Sure, a solid credit history helps a business owner secure loans and credit cards for their company, but cold, hard cash allows for immediate transactions.
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Your Brand is Your Identity
- Wednesday, 17 February 2016
- Sales & Marketing
- Written by Tami Kamin Meyer
“Your brand is typically the first thing a customer notices about you, especially in the digital space,” says Jennifer Hodrodge, owner of JH Communications in Troy, Michigan. Hodrodge, who offers digital and marketing strategies to small business owners, says a company’s brand “is a reflection of you.”
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Is Automated Marketing Software The Right Choice For Your Business?
- Wednesday, 28 October 2015
- Sales & Marketing
- Written by Tami Kamin Meyer
As a small business owner, you have a tremendous variety of responsibilities to attend to, from hiring, training and overseeing staff, ensuring your inventory is fresh and doing what you can to earn enough money to keep the lights on. Oh, and don’t forget marketing and publicizing your amazing entrepreneurial venture.
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There’s More To Marketing Your Wares Than Opening Your Doors
- Friday, 09 October 2015
- Sales & Marketing
- Written by Tami Kamin Meyer
Small business owners and entrepreneurs must do more than merely hang an “open for business” sign on their establishment’s front door for their enterprise to be successful. While that advice might seem overly simplistic, expecting customers to simply walk through the door and open their wallets is a naïve mistake countless business owners repeatedly make.
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Small Business Administration Makes Loans Possible
- Wednesday, 23 September 2015
- Sales & Marketing
- Written by Editor
According to CFO, loans through the small businesses administration are up 27 percent over last year. Currently, the Small Business Administration has approved 54,000 7(a) loans.
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Get Linkedin And Link To More Business
- Wednesday, 16 September 2015
- Sales & Marketing
- Written by Tami Kamin Meyer
Are you LinkedIn?
According to EBizmba, more than 255 million users make LinkedIn the most popular social media web site for professionals. Sure, Facebook and Twitter boast even more users, but LinkedIn is the online networking site for entrepreneurs, business people and professionals seeking to connect with other professionals virtually. Read more...
According to EBizmba, more than 255 million users make LinkedIn the most popular social media web site for professionals. Sure, Facebook and Twitter boast even more users, but LinkedIn is the online networking site for entrepreneurs, business people and professionals seeking to connect with other professionals virtually. Read more...
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Tapping Into Facebook To Get Your Business Some Buzz
- Thursday, 10 September 2015
- Sales & Marketing
- Written by Tami Kamin Meyer
If you own a smartphone, you already own applications that were pre-installed in your device. However, some of those standard apps don’t do anything to help business owners organize their schedules or send a text via voice rather than, oh no, actually typing it.
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Insourcing Saves the Marketing Budget
- Wednesday, 26 August 2015
- Sales & Marketing
- Written by Daniel DiGriz
You run a small business, with at least someone on staff to handle marketing. Maybe they send e-mail blasts or post to social media. You're the thought leader for your brand –the keeper of the company vision, where it’s going and what it stands for. You're possibly asubject matter expert (SME). You've got the makings of a marketing department.
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