Sales & Marketing

Sales & Marketing (242)

LinkedIn Groups: Connecting With Other Businesses to Grow

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LinkedIn has become a great social network for businesses and professionals, and over the years it has evolved to become one of the most successful social media networks out there. However, the "groups" feature on LinkedIn's site continues to be both underrated and underused, although joining groups through LinkedIn can be exceptionally beneficial to small businesses. 

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Do You Have a Social Media Marketing Plan? You Should.

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In today's business world, social media is no longer an option. Plain and simple, it is a necessity. Whether your business is not currently engaging in social media, or if you just think you need to ramp up your activity, the very first thing you need is a social media marketing plan. In large companies and corporations, the social media marketing plan is usually handed down from corporate, or thought up by someone else. However, when you are a small business owner, you are gonna have to come up with your social media marketing plan on your own. Don't worry- it's easier than you think!

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Five Tips To Negotiate Like A Pro

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Some people are born negotiators. They know how to get what they want, when they want it. But not all of us have been blessed with the gift of negotiating. Here are five things to remember when negotiating, whether it be for the best price on a product, leasing a new business property, or hiring a new employee. Follow these tips and you will be negotiating like a pro in no time!

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Best Email Marketing Software For Small Business

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Email marketing may be one of the most cost effective ways to connect with customers and grow leads. Therefore, it is very important to make sure that you have the right email marketing software. You want software that is going to help your company grow, and there are a few things to consider.

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Why You Need A Dedicated Social Media Manager

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Social Media. It has become one of the biggest, if not THE biggest way to connect with customers and interact with consumers on a daily basis. It has become an integral part of daily business. A lot of companies still think of social media as "extra" or something that isn't really necessary. This is why a lot of companies don't see the need for a dedicated social media manager.

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How To Write An Effective Press Release

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Press Releases can be very effective ways to get your news out to a very broad audience. By creating one press release, you can quickly and easily spread your message across any and all social media channels, creating great buzz for your business and products!

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It's More Than Balloons: How To Market Your Big Event

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It's time for your company's big event. Grand opening, product launch, new location, whatever the case may be, you have to know how to market that big event so that there are customers there to witness it! Here are a few tips for marketing your company's event:

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Home Depot Accepts PayPal: Should You?

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If you follow business news at all, you probably know that Home Depot recently rolled out a new program allowing customers to pay with their PayPal accounts in store. This is a very revolutionary idea, and customers seem to be loving the option! The question is, should your business accept PayPal too?

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Social Search Strategies - A Primmer

This article from Cheif Marketer is a great basic introduction (or review) of what small businesses can do to enhance their marketing by using a mix of social media and other types of contact.

 

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Creating An Online Survey With Survey Monkey

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Do you have some important questions to ask your customers? Do you wonder how a new business promotion will go over? Are you concerned about how customers honestly perceive your company? Don't you wish there was just an easy and fast way to get the honest, unbiased answers that you need?  Well, you are in luck! 

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